BMK 1202 - Principles of Retailing

Principles of Retailing covers retail concepts including:location, layout, finance, purchasing, pricing, credit and collection, stock control, personnel, business forecasting, customer service, and customer satisfaction. Some attention is given to principles and problems as they relate to student experiences in a retail position. Internal and external customer satisfaction is integrated throughout the course.

IAI Codes - Illinois Articulation Initiative (If applicable)